1. Introduction

If you’ve been struggling to run your campaigns and noticed issues like ads not delivering, stuck in review, or sudden disapprovals, you’re probably wondering, “Is there a Facebook ads problem today?”
You’re not alone — thousands of advertisers face disruptions when Meta’s ad system experiences temporary bugs, updates, or policy shifts. In this article, we’ll break down the common Facebook ads issues happening today, how to confirm if the problem is global or account-specific, and what you can do to fix or minimize downtime.

2. Why Are There Facebook Ads Problems Today?

Facebook’s advertising platform is complex, with billions of data points processed daily. Problems can occur due to various reasons:

a. System Updates

Meta frequently updates its ad algorithms and business tools. During these updates, advertisers may experience glitches — such as ads being paused or delayed in delivery.

b. Server Outages

When Meta’s servers experience downtime, the Ads Manager, Business Suite, or reporting dashboards may become inaccessible or show inaccurate data.

c. Policy Changes

Sometimes, policy adjustments trigger unexpected ad rejections or disapprovals, especially for ads running in sensitive categories like finance or health.

d. Bugs in the Review System

A common “Facebook ads problem today” involves ads getting stuck in review or failing to deliver after approval due to system bugs.

e. Payment & Billing Errors

If Facebook’s billing system experiences issues, ad accounts may suddenly pause, leading to dropped performance or halted campaigns.

3. How to Check If There’s a Facebook Ads Problem Today

Before assuming the issue is only on your end, follow these steps to confirm:

a. Visit the Meta Status Page

Go to https://metastatus.com to check real-time reports of Facebook Ads system performance.

b. Monitor Social Media

Search on X (Twitter) for hashtags like #FacebookAdsDown or #MetaAds. Many advertisers post updates about current disruptions.

c. Use Downdetector

Visit downdetector.com and search “Facebook Ads.” If you see a spike in reports, it means the issue is widespread.

d. Ask in Marketing Communities

Facebook ad forums and groups often discuss current problems — it helps confirm if others are facing the same issue.

4. Common Facebook Ads Problems Today and How to Fix Them

a. Ads Not Delivering

If your ads aren’t showing:

  • Check audience size — it may be too small.

  • Verify payment methods.

  • Ensure ad isn’t pending review or rejected.

b. Ads Stuck in Review

This happens when the review queue is overloaded. Try duplicating your ad or editing a small detail to restart the process.

c. Ad Account Restricted

Your account might be temporarily restricted due to unusual activity. Go to Account Quality and submit an appeal if necessary.

d. Ads Not Spending Budget

This often happens when campaign settings conflict (e.g., overlapping audiences). Review your budget limits and bid strategies.

e. Reporting or Performance Data Missing

Facebook may be updating its analytics system. Wait a few hours — data usually restores automatically.

5. When to Contact Facebook Support

If your campaigns are still down after 24–48 hours and the Meta Status Page shows no global issues, it’s likely an account-specific problem.
To contact support:

  • Go to Meta Business Help Center

  • Click “Contact Support”

  • Describe the issue (attach screenshots and Ad IDs for faster resolution)

6. Preventing Future Facebook Ads Problems

While you can’t control system-wide issues, you can reduce risks:

  • Keep your billing information updated

  • Avoid frequent major edits during live campaigns

  • Run smaller test campaigns before scaling

  • Maintain good account history to avoid restrictions

  • Consider using Facebook Agency Ad Accounts for greater stability and faster approvals

7. Conclusion

When you face a Facebook ads problem today, stay calm — these disruptions are often temporary. Check if the issue is global, make necessary adjustments, and follow up with Meta Support if needed.

For advertisers who depend on consistent campaign performance, using an Agency Ad Account can be a game-changer. These accounts have higher trust levels, faster approvals, and better uptime stability — ideal for high-volume or professional advertisers.

Want to know how marketers avoid downtime and approval delays?
Read next: [What Is an Agency Ad Account? The Complete 2025 Guide for Marketers]